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November 12, 2024

Here’s the Truth About Starting a Blog – The Good and the Ugly

Today, we’re diving into the raw, unfiltered reality of starting a blog—the part no one really talks about. You see all these established bloggers with their perfect feeds, optimized posts, and that effortless presence… but what about the first few months? The messy, confusing, “what-am-I-even-doing” phase?

Starting a blog sounds exciting, and don’t get me wrong, it is. But it’s also like stepping into a room full of mirrors. You see yourself in ways you’ve never had to confront before. And this? This is where a lot of people end up either quitting or facing a version of themselves they’ve never met. So let’s get real.


Part 1: The Excitement Phase – Setting Up and Dreaming Big

First, there’s this honeymoon phase where everything feels electric. You have ideas, dreams, and maybe even a content plan. You’ve picked out a name, set up your site, chosen some colors and fonts that make you feel good, and you’re ready to hit “publish.” There’s something empowering about that first post, the one where you’re putting your voice out there for the world to hear.

Why This Phase Feels So Good

There’s science behind this feeling. Dopamine—our brain’s “reward chemical”—kicks in when we start something new. Every task you check off, every new page you design, every piece of content you draft releases a bit of dopamine, making you feel accomplished. And that’s great! But here’s the reality: this phase is short-lived.

Because once you’ve set up your blog, designed it to perfection, and published a few posts, you’re going to face a new challenge—one that’s less about creating and more about staying consistent.


Part 2: The Reality Check – Crickets and Self-Doubt

So you’ve put a few posts out there. You’ve spent hours researching keywords, writing content, optimizing your website, maybe even sharing a bit on social media. And…nothing. You check your analytics, hoping for some numbers to validate your work. But it’s quiet. Real quiet. And here’s where doubt creeps in.

Why It’s Harder Than Expected

You start to wonder if you’re cut out for this. If anyone even cares. And the hardest part? There’s no immediate feedback. You’re not getting applause, validation, or even criticism. It’s silence, and that silence can be deafening. This is where many people start questioning, “Why am I even doing this?”

But here’s something you need to know: every single creator, writer, and entrepreneur has gone through this phase. They’ve faced crickets, self-doubt, and that nagging feeling of, “Is this worth it?” It’s a rite of passage. And the ones who keep going? They’re the ones who learn how to create for the right reasons—not for immediate rewards, but because they have something to say.


Part 3: The Mental Game – Blogging is a Mirror

Let’s dig a little deeper. Blogging is like therapy. It’s a practice in self-reflection, especially when no one is watching. Every post you write forces you to confront your ideas, beliefs, and voice. You start seeing yourself in a new light because blogging pushes you to ask, “What do I actually want to say?” And “Why does this matter?”

This isn’t something a lot of people talk about, but it’s one of the most transformative parts of blogging. Because as you sit down to write, you start peeling back layers. You confront your own insecurities, your doubts, and your biases. You start noticing your habits—how you avoid certain topics, how you feel about criticism, and how you define “success.”


Part 4: Consistency Over Motivation

One of the biggest hurdles in those first few months is consistency. It’s easy to feel motivated in the beginning, but motivation fades fast. The real challenge? Showing up regularly, even when you don’t feel like it, even when no one’s reading, even when every fiber of your being is saying, “Why bother?”

How to Cultivate Consistency

Here’s the secret: consistency isn’t about forcing yourself to be productive every day. It’s about creating a rhythm. Set a realistic goal—maybe that’s one post a week or two a month. Whatever it is, stick to it. Build a routine, because routines breed momentum, and momentum is what keeps you going when motivation dries up.

Remember this: your blog won’t thrive on moments of high energy alone. It thrives on your willingness to commit, to build piece by piece, word by word, post by post.


Part 5: The Trap of Comparison

One thing that can really mess with you early on is comparing your blog to others. You’ll find yourself scrolling through Instagram, Pinterest, and other blogs, seeing people who seem to have it all together. Their brand looks perfect, their engagement is high, and it’s easy to think, “What am I doing wrong?”

The Reality of Comparison

What you’re seeing is often a highlight reel. No one’s sharing the hard days, the struggles, the failures. And if they are, it’s likely a curated version that still looks good. Remember: every blogger, every creator, started where you are. They faced the same fears, the same doubts. You don’t have to be anyone but you.

So instead of comparing, focus on your growth. Track your own progress. Are your posts improving? Are you getting clearer on your message? That’s what matters, not how you measure up to someone else’s filtered version of success.


Part 6: Forget About Numbers—Focus on Depth

In those first few months, it’s easy to get fixated on numbers—page views, followers, likes, shares. But here’s the truth: those metrics mean nothing if you’re not building depth. Numbers can be distracting, especially early on. They can make you feel like you’re failing when, in reality, you’re still laying the foundation.

How to Build Depth in Your Blog

Forget about numbers and focus on connection. Write as if you’re speaking to one person who genuinely needs to hear what you have to say. Focus on creating valuable, authentic content. Respond to every comment, engage with people who reach out, and show them that you’re here to help, not just to grow an audience.

Depth over width—always. Build trust, connection, and a strong foundation. The numbers? They’ll come, eventually. But only if your foundation is strong.


Part 7: Blogging as a Tool for Self-Discovery

Here’s something no one tells you: blogging can change your life. It’s not just about writing or content creation—it’s a path to self-discovery. When you blog, you start exploring parts of yourself you didn’t know were there. You dig deep into your beliefs, your opinions, your goals. It becomes a practice in knowing yourself and understanding your essence.

Questions to Reflect On

Here are some questions to ask yourself regularly:

  • What am I trying to communicate with this blog?
  • What impact do I want to have on people who read my content?
  • What topics make me feel energized to write about, even if no one else reads it?

The more you dig into these questions, the clearer your voice and message will become. Blogging isn’t just about content—it’s about expressing your unique perspective in a way that resonates with others.


Part 8: Embracing the Messy Middle

The first few months of blogging are messy. There’s no way around it. You’re figuring out your style, your message, and your audience. You’re learning the ropes of SEO, engagement, social media, and all the technical aspects. And it’s okay to feel like you’re fumbling. Embrace that messy middle.

Why the Messy Middle Matters

This phase is crucial because it’s where growth happens. It’s where you learn through trial and error. You’ll make mistakes, hit roadblocks, and have days where you feel like giving up. But every time you push through, you’re building resilience, learning something new, and getting one step closer to the blog you envision.


Part 9: Defining Success on Your Own Terms

In a world where everyone’s chasing numbers, brand deals, and quick wins, it’s easy to lose sight of what success means for you. But here’s the thing: success in blogging, like anything, is personal. It’s not about reaching some arbitrary milestone—it’s about aligning with your values and purpose.

How to Define Your Own Success

Ask yourself: Why did you start this blog? What do you want to create? Who do you want to help? Your answers to these questions are your roadmap. Let them guide you, not the metrics. Define success by your impact, by the depth of connection, and by the growth you see in yourself over time.


Part 10: The Long Game – Building Something That Lasts

Finally, understand that blogging is a long game. It’s not about overnight success or instant gratification. The most impactful blogs? They’re built over time. They’re crafted with patience, resilience, and an unshakable belief in the message they carry.

The first few months are tough, yes. But they’re just the beginning of a journey that’s meant to be enjoyed, explored, and embraced. Blogging is a powerful tool—not just for sharing your voice, but for finding it. It’s about creating something that reflects who you are and what you believe in.

So if you’re in those early stages, keep going. Build with intention. Focus on depth, connection, and growth. And remember—everything you’re going through right now is part of the process. The challenges, the doubts, the small wins—they’re all leading you to a place where you’re not just a blogger. You’re a creator, a thinker, and someone who has something valuable to share with the world.